DAY 1 – MORNING SESSION
IPO for high-growth companies
by Søren Bjønness - EURONEXT
Digital Labor and Robotics
by Jannik Henriks - KPMG
DOWNLOAD CV & SLIDES
Using IP to create Value for your Startup
by Christophe Saam - P&TS
Many startups secure Patents to impress investors – everyone knows that investors will drop you like a hot potato unless you have a patent protecting your technology, right?
While securing Patents just for the sake of investors is fine, having a Patent may not bring you any closer to achieving the targets in your business plan.
Of course you want to protect your technology and know-how, but you want to protect it in the way that is most suitable for your specific situation. The most suitable IP strategy for a startup will depend on many aspects – there is no “one-size-fits-all” IP strategy.
We want to teach you how to establish an IP strategy which is suitable for your startup; how to avoid the common pitfalls which startups fall victim to; and most importantly how to use your IP to achieve the targets in your business plan.
DOWNLOAD CV Christophe Saam
by Remo Schmid, PWC & Karim Maizar, KELLERHALS CARRARD
The main objective of this course is to provide you with a sound understanding of the basics surrounding incentive plans from both a legal and a tax perspective.
We will start with a short introduction covering the different elements of total compensation with a main focus on the purpose of long-term incentives (LTI) and the various instruments used in practice. In addition, the Swiss legal framework for compensation and incentive plans in particular will be presented. Building on our insights from the introduction, we will then discuss and analyze different LTI instruments and the challenges when implementing such schemes. This will cover the design, the plan rules, the taxation and special topics start-up companies may face when dealing with LTI plans. The purpose is to tackle the various topics by having a lively discussion. At the end of the course you will know a lot more about key aspects to consider when designing an incentive plan for your startup.
Termsheet for Beginners
by Jacques Bonvin - TAVERNIERTSCHANZ
Participants will review and discuss a sample term sheet and prepare 1:1 for a negotiation with VC’s.
DAY 1 – AFTERNOON SESSION
Winning in Sales
by Beat Walther - VENDBRIDGE
It is a classic at the Swiss Start-up day, with many start-ups having already participated. You will get a fresh perspective on:
- how to discover unmet customer needs, we call them pain points
- how to turn these pain points into a compelling value proposition for your business
- how to prepare a meeting with a potential customer without loosing too much time
- how to act in a meeting, so that the client puts his pain points on the table and you can leverage them
Winning in Sales will be moderated by Beat Walther, managing partner of Vendbridge and start-up coach for many years. There will be not much theory, but a lot of practical examples and interactions based on your project.
by Patrick Griss - ZÜHLKE VENTURES
- Due Diligence Process – Overview
- Investor’s needs
- Business Strategy (Market, Product (reimbursement), Market Forces (regulation), Corporate Development, Exit)
- Execution (of the Business Strategy, regulatory pathway, design control, clinicals, Financials)
- Terms and Contracts
- Formal Due Diligence
by Beat Speck - WENGER&VIELI
Regardless of whether you are a founder, manager or an investor, the workshop aims to give you a complete oversight of the many ways on how to achieve a successful exit, and shows you deal-stoppers encountered.
The speakers will not only cover the commercial, legal and tax aspects, but also the perspective from directly involved shareholders/managers.
Traditional equity vs alternative financing
by Alexander Nikitine - WALDERWYSS
Over the last few years, convertible loans became more and more popular as alternative to traditional financing rounds, particularly for obtaining early stage financing.
In addition, some headache has been created by hybrid financing instruments, such as SAFE (Simple Agreement for Future Equity), which have been imported from common law jurisdictions.
Finally, the hype about ICOs left many founders with a certain level of confusion about the best way to obtain financing.
This masterclass will explain these various instruments, pro’s and con’s compared to traditional equity financing, potential pitfalls and the impact your choice might have on the success of your start-up project.