MASTERCLASS – USING IP TO CREATE VALUE FOR YOUR STARTUP
DAY 2 | 10:30 – 11:30 | Room: PANORAMA 1 (6th Floor)
IP STRATEGY TO ACHIEVE BUSINESS PLAN TARGETS IS THE NEW BLACK
Many startups secure Patents to impress investors – everyone knows that investors will drop you like a hot potato unless you have a patent protecting your technology, right?
While securing Patents just for the sake of investors is fine, having a Patent may not bring you any closer to achieving the targets in your business plan.
You want to protect your technology and know-how in the way that is most suitable for your specific situation. An IP strategy depends on many aspects and there is no “one-size-fits-all”.
On this masterclass by P&TS, Christophe Saam & Claudia Nash will show you how to establish the IP strategy that is suitable for your startup; how to avoid the common pitfalls which startups fall victim to and, most importantly, how to use your IP to achieve the targets in your business plan.